a contraction of economic activity resulting in a decline of prices
(geology) the erosion of soil as a consequence of sand and dust and loose rocks being removed by the wind; "a constant deflation of the desert landscape"
call attention to; "Please don't advertise the fact that he has AIDS"
make publicity for; try to sell (a product); "The salesman is aggressively pushing the new computer model"; "The company is heavily advertizing their new laptops"